PHILADELPHIA, Apr 12, 2012 (BUSINESS WIRE) -- Virtual Piggy, Inc. /quotes/zigman/6562890 VPIG 0.00% , an innovator in safe online youth purchasing, announced today that CEO and Founder Dr. Jo Webber will join Xsolla, PayPal, Google and others in a panel discussion about micropayments in the gaming industry at the 2012 LA Games Conference.
The panel, titled "Delivering the Virtual Goods: How Is the Micropayments Business Evolving for Games" will focus on in-game monetization and the ever-changing business of virtual goods and services in games. Dr. Webber will provide her expertise on the growth of virtual currencies and how families can be better educated about e-commerce as it pertains to children.
"Virtual Piggy is an online monetization solution that caters to the under 18 market," said LA Games Conference Event Director, Digital Media Wire's Jay Baage. "We're delighted that CEO Dr. Jo Webber will be sharing her insights on in-game monetization during the Delivering the Virtual Goods: How Is the Micropayments Business Evolving for Games panel."
Virtual Piggy's innovative software provides a secure mechanism so children can initiate purchases for items that are parent-approved. Virtual Piggy enables youth (without credit cards) to purchase virtual goods to use within their favorite games. The technology enhances the game experience, and reduces friction by providing an instant, parent 'pre-approved' in-game transaction. Virtual Piggy can help eliminate friendly fraud, since all transactions are pre-approved by the parent in the setup process.
The LA Gaming Conference and Virtual Goods panel discussion will take place at the Hollywood Roosevelt Hotel in Los Angeles on Tuesday, April 24. For more information about the LA Gaming Conference visit http://www.lagamesconference.com/ .
About Virtual Piggy, Inc.
Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within a parent-controlled environment. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. Virtual Piggy enables the Under 18 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control. The company is based in Philadelphia, PA and on the Web at: www.virtualpiggy.com
SOURCE: Virtual Piggy Inc.
Bender/Helper Impact Melisa Gotto, 310-473-4147 melisa_gotto@bhimpact.com or Sabrina Khan, 310-473-4147 sabrina_khan@bhimpact.com
Copyright Business Wire 2012
/quotes/zigman/6562890
US : OTCBB
Volume: 66,480
April 11, 2012 3:53p
Market Cap
$52.32 million

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